Filed under Customer Service

Livery Failure

Livery Failure


  Taking every opportunity to promote your company is important. It ensures that even if it doesn’t immediately compel a potential customer to connect with you, it helps serve as a reenforcement of your brand. In the image above you can see how those charged with the livery design of these Starbucks vans got it … Continue reading

You have to be in it to win it

You have to be in it to win it


You only need to read stories of the likes of Bruce Springsteen or Donny Osmond to know that the life of an artist was tough long before they ‘made it’. I’ve always found the music industry a great source of inspiration when it comes to how I apply myself in my career so I always … Continue reading

When Good Money goes Bad

When Good Money goes Bad


There will be many people who you meet along the way in your life who are doing well in terms of revenue but dislike the customers who generate it for them. This could be for any number of reasons but the root of the cause is often due to a lack of communication and mutually … Continue reading

The Cult of Busy

The Cult of Busy


This diagram (edited to keep it it R-rated!) shows how my brain works when a client gives me a last minute project or task to work on: (NB: clicking on this takes you outside of this site where you’ll see the swear word – you have been warned!) Getting through the red section of the … Continue reading

Get on the Write Side of your Customers

Get on the Write Side of your Customers


Looking for ways to add value to your customers’ customer relations? No? Why ever not?! The secret to any sale is to uncover a problem(s) your customer is struggling with and help them solve it. By focusing on helping your customer succeed, you will stand yourself in good stead for a long-term successful business relationship. … Continue reading